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  • Writer's pictureDSG

Mamma I Made It!

Imagine finding out that you are featured in a newspaper because you and your best friend wanted to make money at one of London's biggest festivals, the Notting Hill Carnival.


For years, my best friend and I pondered how to make money at the Notting Hill Carnival (NHC). This year, we combined my photography skills with her knack for engaging people, leading us to the idea of selling instant Polaroids to the one million attendees of the annual event. Some might argue, "People can take their own pictures on their phone" but nothing compares to the experience of holding an instant physical photo.


During the two-day event, it felt as if we had just stepped out of 'The Apprentice.' We went through everything: rejections, successful sales, spotty Wi-Fi, and sore feet, only to brace ourselves to repeat the process the next day—and I loved every minute of it. The first rejection ignited the saleswoman in me, transforming it into a challenge to achieve my first "yes," which, to my delight, followed shortly after that initial "no."



Here is the viral Tik Tok video what led to my interview with Daily Mail.



In this video you can watch our financial journey at the Notting Hill Carnival. You'll get an insider’s look at the investments we made in cameras, card readers, and marketing, along with the pricing strategy we employed for each photo sold. It's a candid peek into the business side of our carnival adventure!




The Daily Mail wasn't the only media outlet to feature my story; PetaPixel also showcased it. This recognition has solidified my emerging status in the photography world. With PetaPixel's reputation as a premier publication and platform for all things photography—ranging from digital cameras to in-depth industry topics—it's an honor to be included.


Knowing that my photography journey is just beginning and already gaining such notable attention fuels my drive. It's this kind of support that inspires me to carve out a distinctive place for myself and the DSG brand in the photography landscape. I loved every minute of this experience and am eager to repeat it at next year's carnival.


With a bit of luck, Instax and Polaroid will sponsor us, allowing us to expand our venture! It certainly pushed me out of my comfort zone and opened my eyes to the endless possibilities that could emerge.


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